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Author: Rick Scott Created: 10/9/2008 2:24 AM
Insight and opinion on Sports Radio and Digital Sports Programming

Programming Has Changed!
By Rick Scott on 7/27/2009 6:51 AM
Programming to PPM requires a different approach and mindset!
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PPM Data Overload!
By Rick Scott on 7/19/2009 12:53 PM
There is an overwhelming amount of data with PPM. Where do you start in evaluating it?
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Who's Your Caddy!
By Rick Scott on 6/19/2009 7:53 AM
A great promotion!
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Great Minds and Ideas in Radio!
By Rick Scott on 6/4/2009 2:00 PM
There are a lot of smart people in our business!
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Learning More About PPM
By Rick Scott on 6/4/2009 7:51 AM
As more markets and information roll out we are learning more.
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A New Mascot
By Rick Scott on 6/2/2009 6:34 AM
790 The Zone in Atlanta debuted a new mascot.
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LandShark Stadium
By Rick Scott on 5/12/2009 11:52 AM
The new naming rights deal in Miami!
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A lot of Great Minds in Sports Radio!
By Rick Scott on 5/9/2009 7:53 AM
Some great ideas on Sports Radio!
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Twitter
By Rick Scott on 4/21/2009 2:22 PM
about tweeting on Twitter
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Marketing Without a Budget
By Rick Scott on 4/21/2009 6:22 AM
With little or no money in the marketing budget get creative.....word of mouth!
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