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Author: Rick Scott Created: 10/9/2008 2:24 AM
Insight and opinion on Sports Radio and Digital Sports Programming
Fundamentals Never Change!
By Rick Scott on 8/30/2009 4:27 PM
A presentation on business fundamentals from the 50's compared to today!
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Power Ratio for Sports Radio
By Rick Scott on 8/19/2009 6:15 AM
Miller-Kaplan has listed the power ratios for revenue and ratings for 2008.
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The Value of Sports
By Rick Scott on 8/14/2009 2:55 PM
Sports Marketing
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Get Your Station on the iPhone App
By Rick Scott on 8/13/2009 4:14 PM
Details on making sure your Sports Radio station is available on the new iPhone app!
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Programming Has Changed!
By Rick Scott on 7/27/2009 6:51 AM
Programming to PPM requires a different approach and mindset!
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PPM Data Overload!
By Rick Scott on 7/19/2009 12:53 PM
There is an overwhelming amount of data with PPM. Where do you start in evaluating it?
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Who's Your Caddy!
By Rick Scott on 6/19/2009 7:53 AM
A great promotion!
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Great Minds and Ideas in Radio!
By Rick Scott on 6/4/2009 2:00 PM
There are a lot of smart people in our business!
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Learning More About PPM
By Rick Scott on 6/4/2009 7:51 AM
As more markets and information roll out we are learning more.
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A New Mascot
By Rick Scott on 6/2/2009 6:34 AM
790 The Zone in Atlanta debuted a new mascot.
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