There are a lot of very smart people in our business - bright minds with great ideas and insight. We need to listen and pay attention to what they are saying more often. One of those leaders is Peter Smyth of Greater Media - every month he openly shares his thoughts with the industry in a web feature, From The Corner Office. This month Peter shares encouragement about the economy turning around but more importantly he defined as broadcasters and media companies what we are as well as challenging us as an industry,

"We are in the local relationship and marketing business; radio is our primary vehicle, but not our only vehicle.  We are effective and vibrant members of our local communities.  We have loyal, reliable audiences who listen and interact with our brands, and we have a roster of advertisers who will testify that our stations produce results for their business.  How do we take those assets and leverage them for the future?"

Click here to read more from the column. And here's to more leaders in our industry like Peter Smyth!